Avril Lavigne seeks to showcase artistry after ‘angry’ debut
NEW YORK (AP) – Avril Lavigne knows her image: a moody, teen rock star with an acidic tongue, steely stare and tough-girl attitude.
“I have been labelled like I’m this angry girl – I’m like, this rebel, I’m like, punk, and I am SO not any of them. It’s so funny, and I’m actually really shy,” the petite, Canadian-born Lavigne says in typical teenspeak, sitting on a hotel bed wearing a black hooded sweat shirt, greyish pants, boxy shoes and socks bearing the message “boys are dumb.”
Lavigne the one-dimensional angry rocker chick is just one misconception she hopes to dispel as she releases her second album, Under This Skin, on Tuesday. It’s the follow-up to her hugely successful debut, 2002’s Let Go.
Though she’s only 19, Lavigne has had a profound effect on the pop world in her short career. In 2002, most teen female singing stars were little more than sexy nymphets singing prepackaged pop that was neither distinctive nor written by the stars themselves.
Along came Lavigne – a brash teen who didn’t dye her hair blond, wear tight outfits or bounce to a bubble-gum beat. She played instruments (piano and guitar) and actually was credited with co-writing her own songs.
Girls looking for an alternative to Britney Spears or Christina Aguilera flocked to Lavigne. Her album sold more than five million copies and received a slew of Grammy nominations thanks to hits like Sk8er Boi, I’m With You, and Complicated.
Though she’s not fond of the term, Lavigne became the anti-Britney – and flourished because of it.
“I get fan letters like all the time †.†.†. and pretty much every letter just talks about, ‘Thank you for not being Britney Spears. I love how you’re yourself and you stand up and you’re strong,’ ” she says in a little girl’s voice. “I came out and I was myself, dressing, like, my own way.”
It wasn’t just Lavigne’s look – today her hair is light brown with black streaks – that got people’s attention. She was billed as a true artist. Many adult performers don’t write their own material, so a 17-year-old doing so made Lavigne seem even more authentic.
On her biggest hits, she was paired with the then-unknown production trio known as The Matrix, who were also listed as co-writers. But after The Matrix started becoming ubiquitous as pop writers and producers – working with everyone from Liz Phair to even Britney Spears and Hilary Duff – some people started wondering how much Lavigne had actually contributed to her hits. It didn’t help that the trio, who declined to be interviewed for this article, later seemed to be diminishing Lavigne’s contributions.
The issue still gets Lavigne steamed.
“I’ve been writing since I was a little girl. I’ve been playing guitar since I was a little girl. I’ve been writing full-on songs since I was 14; like, full-structured songs,” she says defiantly. “I am a writer, and I won’t accept people trying to take that away from me, and anyone who does is ignorant and doesn’t know what they’re talking about – and don’t you dare!”
Not surprisingly, The Matrix is absent from Under My Skin. Lavigne instead co-wrote most of the songs with fellow Canadian singer Chantal Kreviazuk – whom she calls her new best friend. She also worked with Ben Moody, formerly of the Grammy-winning duo Evanescence.
Kreviazuk says Lavigne was in complete control of the album and its artistic flow. “She’s just so motivated, so driven, when she sat down to write a song, she was just a pistol,” she says. “I think that it’s quite hilarious that people are saying the opposite, because she’s so much a part of the songwriting process.”
Though the record definitely has elements of her previous hits – great pop melodies with a rock feel – they also delve into more adult topics, like broken relationships, the loss of a loved one and complex emotions.
“This record definitely proves that I’m a writer and people can’t (expletive) knock that, because each song comes from a personal experience of mine, and there are so much emotions in those songs,” she says.
Lavigne acknowledges pressure to repeat the massive success of her debut, and admits it may not happen.
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“You can go as quickly as you came. I believe that I have longevity. I myself will always be pleased. I’m always going to be doing music no matter how big I am, so I’d be satisfied, but you don’t know what’s going to happen,” she says.
But Kreviazuk says that instead of worrying about her past success, Lavigne is more interested in being a well-rounded artist. And she’s learned to shrug off the barbs she’s received, let down her guard and let people see there’s something more to her than an angry stare.
“I slowly watched this metamorphosis. I think one of the things she may have learned is that you can be cool and you can be happy. She has so much to celebrate, and she’s aware she’s got so much to celebrate,” says Kreviazuk. “She doesn’t need to be tough about it.”
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