Why not make it a “Pay-Per-View” special and give all of the money to the farmers?!?

TV Eyes Concert For Live Show
If MuchMusic gets its way, SARSstock with Mick Jagger and the Rolling Stones will be a live TV event.
MuchMusic vice-president and general manager David Kines says negotiations are under way to broadcast the Rolling Stones concert next week.
Kines told The Sun the deal would be a collaboration between CHUM-owned MuchMoreMusic and the CBC.
The package has to be agreed on by the networks and all the bands involved in the Toronto-boosting bash.
Meanwhile, Calgary has already secured simulcast rights.
The free broadcast at Calgary’s Pengrowth Saddledome is intended to show support for Toronto and a cattle industry suffering from the effects of mad cow disease.