Poll: 99 Cents Too Expensive For Downloads
A single song download is too pricey at 99 cents, according to a Billboard.com poll. Of 9,034 voters, 61% said that the base price at such online outlets as Apple’s iTunes is too expensive for them.
The largest group, 32%, said 99 cents was simply too much for just one song. Another 29% preferred a less legal approach, agreeing with the statement “Why pay for it when I can download it elsewhere online for free?”
On the other hand, of the 39% who are in favor of the sub-$1 price structure, 22% felt 99 cents was OK if the quality and selection of the service offering the tracks is good. An additional 17% considered the cost a fair amount, “based on what you have to pay for an album.”
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